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Packaging, Make The Connection

With household and marketing budgets being squeezed, the answer to keeping consumers happy could lie in connected packaging.

The process of swapping packaging from plastic to fibre-based materials now has a name. But what exactly does it mean?

Download the PDF presentation and listen to the audio recording of James Jarrold’s presentation from PoP24 here.

Two Sides’ annual conference delivered a fascinating array of voices, opinions and forecasts, providing a highly effective overview of…

Secure your place at the Two Sides Power of Print Seminar 2024, taking place on Tuesday 5th November at Stationers’ Hall in London.

Despite the ongoing rise of digital platforms, NEW research shows that consumers continue to place high value on print media…

As students prepare to move away to college or university, we look at the benefits of learning from printed text books.

With the annual Shine School Media Awards taking place on June 30, we look at the school newspaper and what it teaches the students that produce it.

Mail has a special place in the marketing mix, and the envelope is a crucial first point of touch.

Want a new job? Get some green skills. According to a new LinkedIn report, people with sustainability knowledge are in global demand.

With a number of reports showing the popularity of print magazines, it’s clear they remain a solid investment for brands and publishers.

The second Two Sides Packaging Webinar delivered insights from across Europe on the benefits of paper packaging over plastic and persuading…